One of my notable content writing client is HypeFury, they asked me to create multiple articles to be a knowledge resource for their audience. I wrote articles that made social media marketing digestible and interesting for the average person. I loved researching and creating playful pieces that incorporate the science of the brand. Working closely with the head of content, I also created articles to be included in their long form case-studies. I executed a blog strategy and generated SEO-friendly blog content to generate conversions for their scheduling app.